Alphabet exploring blockchain technology for flagship services


Google has begun exploring blockchain and how it can benefit Web 3.0 technology.

According to Tuesday statement by Sundar Pichai, CEO of Alphabet – Google’s parent company – the company is exploring integrating blockchain technologies into its core products and services.

Asked how the company views Web3, Pichai said there are several “areas of interest” for Alphabet, alluding to augmented reality and exploring how blockchain technology can be used to power computing and service layers like YouTube and Google Maps. He said:

“Every time there’s an innovation, I find it exciting, and I think it’s something we want to keep as good as possible. […] The web has always evolved, and it will continue to evolve, and like Google, we have benefited greatly from open source technologies, so we plan to contribute there. “

Pichai also noted that the cloud team from Google, a new company area that competes with similarities from Amazon Web Services and Microsoft, is exploring how to meet customer requirements through blockchain-based platforms.

Related: Google Cloud is stepping up blockchain efforts by launching a digital assets team

In particular, these are just the initial ideas Alphabet made about the new decentralized website. Other organizations, including leading Silicon Valley IT titans, have been far more active in adopting Web3 than Google.

Block, Twitter, Microsoft and Meta have unveiled their plans for Web3 and services that use cryptocurrencies. As reported by Cointelegraph, Polygon has teamed up with co-founder of Reddit to launch a $ 200 million Web3 gaming project. However, Google has remained on the sidelines so far.

Pichai would not address Google’s cryptocurrency efforts during the call. Twitter has plans to integrate digital currencies into the creator of the platform service. Meta had similar expectations for the Diem stablecoin project, although it was ultimately suppressed to the point of canceling the entire project.